I was having trouble looking for sources because I felt like my topic was something that happened recently. The NFL Super Bowl took place on February 1st 2015, which is only exactly two months ago. After doing some research I realized that my source didn't necessarily have to be on how media effected this Super Bowl, but on how media in general has a immense impact in the way we perceive things. In the journal Studies: An Irish Quarterly Review, Dardis states "With the advent of a greater number of media outlets, the rise in investigative journalism, and the hardening of media's self-understanding as moral watchdogs in society, the stage was set for scandals to emerge" (310). Dardis is stating that because of all the media coverage we have, especially in modern era, a scandal is bound to happen and be released to the public. One of the reasons the deflate gate was such a big deal is because of the amount of media coverage we have today. The 2015 Super Bowl drew an average of 114.4 million viewers which made it the most viewed broadcast in U.S television history (CNN.com), and I can guarantee that one of the reasons was because the scandal which made it more interesting.
http://www.jstor.org/stable/30095393?Search=yes&resultItemClick=true&searchText=media&searchText=manipulation&searchText=scandal&searchUri=%2Faction%2FdoBasicSearch%3FQuery%3Dmedia%2Bmanipulation%2Bscandal%26amp%3Bacc%3Don%26amp%3Bwc%3Don%26amp%3Bfc%3Doff%26amp%3Bgroup%3Dnone&seq=2#page_scan_tab_contents
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